Communication in the media WT-DKS-DMKS
The subject acquaints students with the specificity of media communication and its social, cultural and technological conditions and contexts.
The classes are divided into the following thematic blocks:
1. Orality - literacy - visuality of communication in the media.
2. Communication in the media and power
a) media events and rituals
b) network media: derivative communication?
c) power of algorithms - power algorithms.
3. Media communicators: celebrities, micro-celebrities, influencers.
4. The future of media communication.
(in Polish) Dyscyplina naukowa, do której odnoszą się efekty uczenia się
(in Polish) Grupa przedmiotów ogólnouczenianych
Subject level
Learning outcome code/codes
Type of subject
Course coordinators
Bibliography
1. Anthropology of the word: issues and selection of texts, ed. G. Godlewski, A.
Mencwel, R. Sulima, UW Publishing House, Warsaw 2003.
2. Anthropology of visual culture: issues and selection of texts, ed. I. Kurz, P.
Kwiatkowska, Ł. Zaremba, UW Publishing House, Warsaw 2012.
3. Couldry N., Media Rituals. A Critical Approach, London 2003
4. Couldry Nick., Hepp A., The Mediated Construction of Reality, Cambridge
2017.
5. Dayan D, Katz E., Media events. History broadcast live,
Warsaw 2009.
6. Dziekan J., Celebrity, media, values. Sketches on cultural anthropology
media, Warsaw 2021.
7. Godzic W.,, Famous for being famous. Celebrities in the tabloid culture,
Warsaw 2007
8. Goniak Ł., Redefinition of the journalist profession in the era of media convergence,
UKSW, Warsaw 2020
9. Molęda-Zdziech M., Czas celebrytów. Mediatization of public life,
Warsaw 2013
10. Ong Walter, Orality and Literacy. A word subjected to technology, Lublin
1992.
11. Persona Studies. An Introduction, eds. Marshall David, Moore Christopher,
Barbour Kim, New York 2020
12. Vyanathan S., 2018, Antisocial Media. How Facebook pushes us away and
threatens democracy, Warsaw 2018.
Additional information
Additional information (registration calendar, class conductors, localization and schedules of classes), might be available in the USOSweb system: